Meta, the parent company of Instagram, has introduced a new feature called “Quiet mode” on the social networking platform. The new feature allows users to pause notifications whenever they want to take a break from the platform. Once enabled, users will not receive any notifications and their profile’s activity status will change to let people know that they are in quiet mode. Additionally, the platform will automatically send an auto-reply when someone sends them a direct message (DM).
Users can customize their Quiet mode hours to fit their schedule and once the feature is turned off, the platform will show them a quick summary of notifications so they can catch up on what they missed. The company stated in a blog post that “Anyone can use Quiet mode, but we’ll prompt teens to do so when they spend a specific amount of time on Instagram late at night.”
The new mode is currently available to users in the US, the UK, Ireland, Canada, Australia and New Zealand, and will roll out to more countries soon.
In addition to the Quiet mode feature, Instagram has also introduced new features that allow users to tell the platform what content they don’t want to be recommended to them. Users can now choose to hide multiple pieces of content in the Explore page that they are not interested in, and the platform will try to avoid showing them that type of content. Furthermore, the platform has expanded its feature that allows users to hide comments and DMs containing specific words. Users can now add a word or list of words, emojis or hashtags that they want to avoid, like “fitness” or “recipes”.
Meta also stated that they want to help parents be more aware of the choices their teens make on the platform. “In addition to providing teens with more ways to manage their time and experiences on Instagram, we want to help parents be more aware of the choices their teens make,” Meta said. “Parents can now also view accounts their teen has blocked,” it added.
The introduction of the Quiet mode feature and the other new features on Instagram are a step towards providing users with more control over their experience on the platform. The company is clearly focused on providing users with tools that allow them to manage their time and their experience on the platform and at the same time, providing parents with more visibility into the choices their teens make on the platform.
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